Responsibilities:
- Develop and execute effective Google ads/PMax campaigns.
- Create and manage LinkedIn campaigns.
- Conduct keyword research and optimize ad copy and targeting.
- Monitor and adjust campaign performance to meet performance goals.
- Analyze campaign data to identify trends and insights.
- Stay up to date on Google Ads and LinkedIn advertising best practices.
- Manage ad budgets and ensure spend aligns with campaign goals.
- Prepare monthly reports on campaign performance and make recommendations for improvement.
Qualifications:
- 3+ years of experience in SEO
- Familiarity with SEO techniques and strategies
- Experience in A/B testing and conversion rate optimization
- Proficiency in using Google Analytics, Google Ads/Pmax campaigns, or other web analytics platforms
- Experience in monthly monitoring on campaign performance
- Knowledge in social media advertising platforms (e.g., LinkedIn Ads)
- Proficient in English Language (Speaking & Writing)
- Amenable to work Mon to Fri 9AM -6PM
- Amenable to work ONSITE (Cebu)
- HubSpot knowledge is a plus
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