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An Awkwardly Basic Primer We can sit here, pontificate, and pretend that: You’ve been living under a rock and are unaware that there exists, in 2016, a US$250 billion-a-year IT and Business Process Outsourcing industry, where India and the Philippines are frontrunners. A 200-FTE creative services outsourcing firm based in Cebu, Philippines would be a […]

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Creative agency cultural artifacts from Cebu The significance of culture in creative services organizations (agencies and such) is highly storied, almost mythical. There is a Loch Ness of a belief that an organizational culture that fosters creativity and uniqueness—however that may be accomplished—almost ensures quality output for clients’ campaigns, alignment with clients’ brands, and fresh […]

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